UNICEF's first greeting card was a painting by seven-year-old Jitka Samkova, whose village in Czechoslovakia received UNICEF emergency assistance in the form of food and medicine following World War II. Jitka sent her painting as a special thank-you to UNICEF for helping children like her recover from the devastation of war. Since then, giants of contemporary art, including Picasso, Matisse, Miro and Chagall, have created original artwork for the cards, helping to propel a global sales operation that has generated significant revenue to help UNICEF save and protect the world's most vulnerable children. Every charity greeting card will help fund lifesaving vaccines, nutrition, education and emergency relief for the world's most vulnerable children.
